Now, Microsoft has announced a partnership with Dwayne “The Rock” Johnson to create smaller fridges shaped like Xbox Series X but sized a lot closer to the console itself. Why The Rock? Well, the wrestler-turned-movie star just so happens to have created a new energy drink, Zoa, to store in said fridge, and he’s keen to get the gamers onboard. Celebrities and influencers received some of these fridges over the course of this week. For us mere mortals, you can try to get your own via sweepstakes on the Microsoft Rewards website between 25th March and 2nd June. You will also get some Zoa drinks, too. Zoa comes in a variety of flavours - Original, Lemon Lime, Wild Orange, Pineapple Coconut and Super Berry - each of which also have a “Zero Sugar” counterpart. Cases of 12 sell for $30 via the brand’s website, which also features Xbox controllers tattooed with the Zoa branding. (The Zoa branding is The Rock’s own chest tattoo.) Completely coincidentally, The Rock has just been heavily fingered by Fortnite fans as the secret voice actor behind major new character The Foundation, who debuted in the game’s Zero Crisis Finale event this week. Video games!

The Rock is sending people Xbox Series X shaped mini fridges - 27